ISA's permit quite a wide range of investments and allow you to gain exposure to a various markets and asset classes. The range available to you depends on which provider you choose (i.e. not all offer a stock brokering service). I've collected the main investment types with and provided a small comment on each of them.
Shares
As you probably know shares represent an ownership interest in a company. Generally speaking if a company does well (increases profits) the shares go up in value and if something goes wrong in the company their value will go down. An owner of these shares in entitled to a dividend if one is declared by the company's directors. These dividends can be used to buy more shares. If you are skilful and pick the right companies the value of your ISA will increase over time and you'll receive a rising cash payout from your shares.
It is possible to get very good returns by picking and choosing stocks but it is very difficult. I would not advise most people to do it.
Index Funds/ETF's
In my opinion this is the single best investment for the vast majority of retail investors (i.e. normal people). Instead of picking and choosing shares or paying a fund to choose for you; you simply buy everything. For example when you buy shares in an FTSE 100 ETF you simply track the performance of the index and recive a share off all the dividends paid by the index's constituents (Shell, BP, Unilever, Glaxo, Tesco, Imperial Tobacco etc).
The advantages of index funds are:
- Significant diversification (some funds have over 2000 holdings)
- Very low cost (Vanganguard has funds for around than 0.1% TER)
- Beat most actively managed funds consistently.
Investment Funds (Actively Managed)
This is the most popular investment held in ISA's by a long way. Every ISA provider I have looked at actively wants to sell these.
I don't like these one bit. I find them to be very expensive and often under perform the market significantly. I'm in the minority in this one but I recommend you do your research before you come to agree with me.
However, they do have one use. These can be used as a place to park cash as you are waiting to build up enough money to place a trade. For example you can't pay £10 to make a £100 investment as you'll start off down 10%.
Investment Trusts
These are like investment funds but are listed on the London Stock Exchange. They are often less expensive than actively managed but should still be approached with caution. You should closely study the balance sheet of the trust and know exactly what the management fees are before investing.
For example investment trusts are able to borrow money from banks to leverage their returns. This can often boost returns but some trusts have got horribly in debt. The first metric you should look at is net asset value (also known as book value). If it's negative be afraid... very afraid....
Bonds
These are loans to companies that can be bought and sold on the market. These are far less volatile than stocks and should make up a proportion of virtually every portfolio. You should own lots of bonds if you are approaching retirement.
It is important to note that during the finantial crash people with only stocks got hit hard whereas people with portfolios of stocks and bonds did OK.
REITs (Real Estate Investment Trusts)
These are listed companies which own portfolios of property. Most of the listed REITs own commercial property but some also own residential property. Some of the big names include: Segro, British Land, Hammerson and Intu Properties PLC.
REITs are a very good idea for the income investor as they produce a nice steady income from rent and they are required to pay out 90% of their profits to keep their special tax status.
More very good information on REITS can be found at
Reita.